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Community Creation: Unveiling the Power and Pitfalls of Building Your Own Tribe



What does Community mean to You?

Over the past three years Community has meant more than ever to me. Who you surround yourself with is your choice. You do not have to tolerate disrespect or rudeness. You are worth more than that. I have been on a rollercoaster journey since 2017 and my Community has been ever changing. Personally, there are 5 people outside my immediate that have been constant, 5 people that is it. I have procured a few gems on the way too. Professionally, I have met so many amazing people and I have let go of deadweight. Your circle should reflect your journey. Many will not like or want to move with you in the direction you are going and that's ok. Choose people who will cheer for you, who's eyes light up when you walk in and speak your name proudly in a crowded room. Your Entrepreneur habits and journey should include following community.


Online Community

This is a fairly new method of meeting likeminded people, all from the comfort of your own home/office. Most online communities offer an extra component. It’s not just networking & meeting people. These groups can help you with your social media or they can be a support group through menopause. It’s so important to cultivate these relationships so they grow. Always follow up with a connect on LinkedIn or a follow on Instagram with message to remind them who you are.

Pros

Convenience: Online communities allow you to connect with like-minded individuals from the comfort of your own home or office.

Diverse Interests: You can find communities that cater to specific interests or goals, providing a platform to engage with people who share your passions.

Support and Learning: Online communities often offer support, advice, and resources related to specific topics or challenges.

Global Reach: With online communities, you can connect with people from around the world, expanding your network and perspectives.

Cons

Limited Personal Connection: Online interactions may lack the depth and intimacy of face-to-face relationships.

Potential for Disconnection: It can be challenging to maintain active engagement and build meaningful connections in virtual spaces.

Trust and Credibility: It can be difficult to discern the credibility and authenticity of individuals online, as there is a potential for misinformation and anonymity.


Traditional Networking Groups

These are such a good format for meeting people face to face. The key with these groups is to have idea of who is in the group before you go to your first meeting. It is also important to know what you want to get out of the meeting. It is a super way of meeting new people & supporting each other. You do need to do the online/social media work to build these relationships.

Pros

Face-to-Face Interaction: Traditional networking groups provide an opportunity to meet people in person, fostering stronger personal connections.

Local Focus: These groups often have a specific geographic focus, allowing you to connect with individuals in your community.

Accountability: Regular meetings and events create a sense of accountability and commitment to building relationships and supporting one another.

Cons

Limited Diversity: Depending on the group, you may encounter limited diversity in terms of professional backgrounds or interests.

Time Commitment: Attending meetings and events can require significant time and effort, which may not be feasible for everyone.

Cliques and Exclusivity: Some traditional networking groups may have established cliques or exclusivity, making it challenging for newcomers to integrate.


Training & Events

These can be both online & face to face. You are all there for a common goal, to learn & experience. In many of these cases you really have to push yourself out of your comfort zone & connect on social media with people after the event who you may not have spoken with before. Push yourself, you’ll be surprised at who will accept a connection & how this can be beneficial.

Pros

Common Goals: Training sessions and events bring together individuals who share a common interest or goal, creating opportunities for collaboration and learning.

Networking Opportunities: These gatherings offer chances to connect with professionals in your field or industry.

Skill Development: Training sessions provide opportunities to enhance your knowledge and skills, contributing to personal and professional growth.

Cons

Transient Connections: In large training events, it can be challenging to build lasting relationships due to the limited time available for networking.

Information Overload: With numerous speakers and topics, it can be overwhelming to absorb and apply all the information presented.

Financial Investment: Attending training sessions and events may involve expenses such as registration fees, travel, and accommodation.


Social Media Interaction

I often get the q why isn’t my online community growing? The simple answer is if you don’t give you don't receive. Set aside 10 mins of your day to give a few likes, make a few comments on other peoples posts & reply to a few comments on your posts. You never know where these interactions will lead.

Pros

Broad Reach: Social media platforms allow you to connect with a large and diverse audience, expanding your network globally.

Instantaneous Communication: Interactions on social media are quick and efficient, enabling rapid exchange of ideas and information.

Content Promotion: Social media offers an effective channel to share your expertise, products, or services with a wide audience.

Cons

Superficial Connections: Online interactions can sometimes lack depth and personal connection, as communication is often limited to text-based exchanges.

Information Overload: The abundance of content on social media platforms can make it challenging to filter through and engage with meaningful discussions.

Privacy and Security Concerns: Sharing personal information online comes with inherent risks, including potential privacy breaches and online harassment.


A Cup of Coffee

I have at least one coffee a week with somebody in order to grow my business. This may sound cynical but your time with someone is time away from your business. Personal connection is important but make sure you have a goal and a takeaway from the coffee. You never know where a coffee and a chat will go.

Pros

Personal Connection: Meeting someone for coffee allows for face-to-face interaction, fostering a deeper sense of connection and understanding.

Relationship Building: Informal settings like coffee meetings provide an opportunity to build trust and rapport, leading to potential collaborations and referrals.

Intentional Networking: Having a goal and takeaway from the coffee meeting helps ensure that your time is used effectively.

Cons

Time Commitment: Scheduling and attending coffee meetings can be time-consuming, especially when trying to balance personal and professional commitments.

Limited Reach: Coffee meetings are limited to individuals in close proximity or those willing to travel, potentially restricting your network to a specific geographic area.

Compatibility: Not all coffee meetings may lead to fruitful connections or mutual benefits, so it's important to manage expectations and prioritise your goals.


In summary, building a community can be achieved through various methods, each with its own advantages and disadvantages. It's important to consider your goals, preferences, and available resources to determine which methods align best with your needs. Combining different approaches can often yield the most well-rounded and diverse community. Remember to actively engage, be genuine, and foster meaningful connections to create a thriving community that supports your personal and professional journey.


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